![]() ![]() ![]() Share a little of your life and increase engagement with other users by tagging clients, venues, or vendors. Does your business plan charity galas? Link to some cool new online fundraising tools. Do you specialize in weddings? Share a wedding planning timeline to help out anxious brides. Show you’re an authority in the event planning industry by sharing tips or resources for your followers (like this handy Engagement Rings 101 infographic!). Are you over the moon with your new Kate Spade purse? Charmed by a meal you ordered that matches your brand’s colors to a T? Snap a photo and share it on your Instagram. An inspirational or cheeky quote, a beautiful landscape, a well-designed room or trendy new product-these can help build your brand and appeal to your followers. Share something that’s unrelated to your business… Need an excuse? Pull out an old blog to share for a #ThrowbackThursday post or wait till the time is right to revive something seasonally appropriate. Pick out a post that did well last year and re-share it to remind your followers it’s still kicking around. Take it a step further with a shot of you setting up for an event or deciding between event décor with a vendor. A picture of your desk, office, agenda, or morning coffee is a simple way to add a little personal touch to your social media profiles. Show your followers what it’s like to be you by snapping a quick behind-the-scenes photo with a casual caption. When it comes to your business, all your clients get to see is the tip of the iceberg. Get your followers engaged with these 10 creative social media ideas! 1. Linking to your blog posts, adding new pictures from recent events, sharing industry-related news… While all of these strategies are useful, a good social media presence means mixing up your content once in a while. The sheer pace of content creation and posting what social media demands is exhausting for all business owners-including event planners. You start out strong, but somewhere along the way you’re bound to start losing steam. Maintaining a strong social media presence is like running a marathon. ![]()
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